Personally Signed
A memorable direct-from-author edition.
They Can't Eat You! — Personal Edition
$34.95
Gift-Ready
A meaningful choice for graduates.
Fast Fulfillment
Same-day handling before 3 p.m. CT.
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“A book to begin early, return to often, and understand more deeply with every new stage of a career.”
Practical wisdom for every stage
The Guide They’ll Keep Coming Back To
Education can prepare you to do a job. It rarely teaches you how careers are actually built, how organizations really work, or how to handle the decisions, personalities, setbacks, and opportunities that shape professional life.
They Can't Eat You! helps fill that gap through candid stories, real-world observations, and straightforward advice.
Lessons for every career stage
Inside the Book
Leadership
Confidence
Communication
Career Growth
Real-World Decisions
Four decades of leadership
About the Author
Rod Keller is a business executive, entrepreneur, and leadership mentor whose career has spanned more than four decades across many of the world's most recognized technology companies and emerging growth businesses.
He has served in senior leadership and chief executive roles with organizations including Epson, Dell, Toshiba, Linksys, Siemens, and Segway, leading businesses throughout North America, Europe, Asia, and Latin America.
A Distinguished Alumnus of Texas State University and a member of the McCoy College of Business Hall of Honor, Rod mentors, speaks, and writes to help prepare the next generation for successful careers.
Rod Keller
Endorsed by experienced executives
What Leaders Are Saying
Scott MaccabeGlobal President & Chief Executive Officer, Board Member (Ret.), Toshiba Global Commerce Solutions, Inc.The business world doesn’t hand out participation trophies. Results matter. Students who absorb these insights will be better prepared to succeed and advance in the workplace.
John LangFormer President & Chief Executive Officer, Epson America Inc.The transition from the classroom to the workplace is one of the most important periods in a young professional’s life. This book provides guidance to navigate careers with greater confidence.
Steve StringerFormer Global Chief Operating Officer, GE Information TechnologyA practical and engaging guide to the realities of business and leadership. Young professionals who absorb these lessons will enter the workforce with a significant advantage.
Compare both editions
Choose the Edition That’s Right For You
Premium Signed Edition
Signed by Author
$24.95
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Ongoing Email Access to the Author Ask Rod questions about the book or your career—for as long as he is able to respond.
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Hand-Signed Personally signed on the inside cover by author Rod Keller.
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Premium Soft-Touch Cover An upgraded, velvety laminate cover available exclusively through direct purchase.
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Fast, Personal Fulfillment Orders received by 3 p.m. Central Time generally ship the same business day.
Custom Personal Edition
Personalize for You or Someone Else.
$34.95
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Ongoing Email Access to the Author Ask Rod questions about the book or your career—for as long as he is able to respond.
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Personalized Inscription Rod will handwrite a custom inscription of up to 250 characters for you or your recipient.
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Premium Soft-Touch Cover An upgraded, velvety laminate cover available exclusively through direct purchase.
-
Fast, Personal Fulfillment Orders received by 3 p.m. Central Time generally ship the same business day.
Fast, Personal Fulfillment
Orders received by 3 p.m. Central Time generally ship the same business day. USPS Media Mail and FedEx 2-Day options are available at checkout.
Orders received by 3 p.m. Central Time generally ship the same business day. USPS Media Mail and FedEx 2-Day options are available at checkout.
Questions, answered
Frequently Asked Questions
Everything you need to know before choosing your edition.
Is every copy personally signed?
The Premium Signed Edition is personally signed on the inside cover by author Rod Keller.
How fast will my order ship?
Orders received by 3 p.m. Central Time generally ship the same business day.
What can be personalized?
Rod will handwrite a custom inscription of up to 150 characters for you or your recipient.
Is this suitable as a graduation gift?
Yes. The book was written for young adults moving from the classroom into the real world, and for the people who want to help them succeed.
Which shipping options are available?
USPS Media Mail and FedEx 2-Day delivery are available. Exact rates and options are shown at checkout.
Give them the guide you wish you had
A meaningful gift for graduates, young professionals, and anyone ready to build a more successful career.